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Binding: PaperbackDewey Decimal Number: 305.5 EAN: 9780465024773 ISBN: 0465024777 Label: Basic Books Manufacturer: Basic Books Number Of Items: 1 Number Of Pages: 434 Publication Date: December 24, 2003 Publisher: Basic Books Release Date: December 23, 2003 Studio: Basic Books Editorial Review: Product Description: The national bestseller that defines a new economic class and shows how it is key to the future of our cities. The Washington Monthly 2002 Annual Political Book Award Winner The Rise of the Creative Class gives us a provocative new way to think about why we live as we do today-and where we might be headed. Weaving storytelling with masses of new and updated research, Richard Florida traces the fundamental theme that runs through a host of seemingly unrelated changes in American society: the growing role of creativity in our economy. Just as William Whyte's 1956 classic The Organization Man showed how the organizational ethos of that age permeated every aspect of life, Florida describes a society in which the creative ethos is increasingly dominant. Millions of us are beginning to work and live much as creative types like artists and scientists always have-with the result that our values and tastes, our personal relationships, our choices of where to live, and even our sense and use of time are changing. Leading the shift are the nearly 38 million Americans in many diverse fields who create for a living--the Creative Class. The Rise of the Creative Class chronicles the ongoing sea of change in people's choices and attitudes, and shows not only what's happening but also how it stems from a fundamental economic change. The Creative Class now comprises more than thirty percent of the entire workforce. Their choices have already had a huge economic impact. In the future they will determine how the workplace is organized, what companies will prosper or go bankrupt, and even which cities will thrive or wither. Average Rating:
 Rating:  - Interesting topic but tough to readThis book was recommended to me by an acquaintance a few weeks ago...I'm glad they mentioned it. The Rise of the Creative Class: And How It's Transforming Work, Leisure, Community and Everyday Life (Paperback) by Richard Florida is an informative book that covers A LOT of ground and has A LOT of data....but not as much "information" as I would have expected. Let me explain. The premise of this book is that society today is that a new Creative Class exists and is driving ... Read More Rating:  - A Compelling Thesis, but a Sometimes Frustrating ReadA local newspaper just reported that Microsoft will be opening an Innovation Center here in Boston. Having just finished Richard Florida's Rise of the Creative Class, I found the news to make a lot of sense. In this book, Florida lays out snapshots of economic patterns, developments and innovations throughout history and then attempts to tie them all together into an arch thesis. He sees most of the economic power, and indeed the power to to form the way we work today, ... Read More Rating:  - Great explanation how the World works and where it is heading.Richard Florida is one of the most original thinkers explaining how the world works. Others are better known such as Thomas Friedman. But, not many are more insightful. I got to R. Florida's work in reverse. I read his most recent book first Who's Your City?: How the Creative Economy Is Making Where to Live the Most Important Decision of Your Life. I enjoyed this book so much; I read this earlier book second. It is just as interesting. If you are in the workforce, you will identify ... Read More Rating: - FascinatingI never read anything but fiction as a rule, but I couldn't put this down. This was my history, my family, my city, all the changes I've seen in them over the last 50 years, explained and redefined. I consider it a great tool for employers and city planners and for creative people it creates a great sense of connection. Rating: - The Economics of Creativity: Common-sense, yet novelUpon a cursory glance, Richard Florida's theories regarding the factors that empower truly dynamic, prosperous cities resonate as highly embellished common sense: open-minded, diverse cities (i.e., New York, Chicago) have always and will always outperform more close-minded, culturally heterogeneous places such as Cincinnati and Pittsburgh. But look deeper, and what you discover is a truly unique view - and in my opinion, a correct analysis - of a fundamental shift in the orientation of our society's workforce ... Read More |
