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Binding: PaperbackDewey Decimal Number: 303.342 EAN: 9780307341440 ISBN: 0307341445 Label: Three Rivers Press Manufacturer: Three Rivers Press Number Of Items: 1 Number Of Pages: 336 Publication Date: February 27, 2007 Publisher: Three Rivers Press Release Date: February 27, 2007 Studio: Three Rivers Press Editorial Review: Product Description: Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill. The time-tested secrets the book discloses include Cicero’s three-step strategy for moving an audience to actionÑas well as Honest Abe’s Shameless Trick of lowering an audience’s expectations by pretending to be unpolished. But it’s also replete with contemporary techniques such as politicians’ use of “code” language to appeal to specific groups and an eye-opening assortment of popular-culture dodges, including: The Eddie Haskell Ploy Eminem’s Rules of Decorum The Belushi Paradigm Stalin’s Timing Secret The Yoda Technique Whether you’re an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Written by one of today’s most popular online language mavens, it’s warm, witty, erudite, and truly enlightening. It not only teaches you how to recognize a paralipsis and a chiasmus when you hear them, but also how to wield such handy and persuasive weapons the next time you really, really want to get your own way. Average Rating:
 Rating:  - PersuasionThe art of persuasion involves moving the audience in a positive direction prompted by the speaker. Few books deal with the subject in any major way. To do this, a motivational speaker must talk the language of the audience. Expectations must be met to some considerable extent. Above all, the speaker must come to know the audience. There are various logical techniques for targeting an audience. For example, aporia involves wondering openly about complex ... Read More Rating:  - Keep Looking, This Isn't Your BookI really wanted to like this book. And I did find some recommending traits. This book may be okay for someone who sticks to low-stakes debates and never gets in a snarl with a skilled arguer. But if you're looking for a guide to the real meat of argumentation, keep looking, because this isn't your book. Author Jay Heinrichs does bring some recommending characteristics to this book. His plea for a return to a firm education in rhetoric reflects a stance I've found myself taking more than ... Read More Rating: - Rhetoric, here we come...I used to study logic and rhetoric for fun, but in the past couple of years I have kind of lost my touch. I saw this book and with the reference to arguing and Homer Simpson on the cover, I had to check it out. The books is fun, easy to read, and starts out right from the first chapter informing us about the use of rhetoric in our daily lives and then livens up the rest of the read with silly, but apt, analogies to rhetorical usages in pop culture. For someone that loves the study or someone ... Read More Rating:  - Good collection, bad writerThis book has some stellar advice, but it's hard to get through when the author brags, insults his reader, discusses his everyday manipulation of his own family for nothing more than getting his way on movies. If you can get past the author's personality flaws, I do have to admit that the book is a hidden gem in content. Rating:  - Funny, Clever and Educational This is a fine book. Educational, funny, clever and well-written. It will teach you plenty about rhetoric, while making you laugh. So it's doubly persuasive. Heinrichs' observations on American society are also well worth the read, as when, for example, he explains that Americans once loved banter, until, that is, classics and rhetoric fell out of favor in the 19th century. I will be re-reading this one. Thank you, Mr Heinrichs. Perhaps ... Read More |
